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30 Hotaling, San Francisco, CA, 94111

Rupert Runewitsch

Head of Social + Mobile

rupert.runewitsch@leoburnett.com

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Straight From LB London: We all Have McDonald's in Common

LB London's poignant new McDonald's spot demonstrates how one meal can make a family

Leo Burnett London's new "Dave" ad shows the story of a single mom preparing her son for the moving-in of a new boyfriend. The :60 spot for McDonald's "Favourties" campaign explores the awkward tension of the son/boyfriend relationship as they wrestle with living under one roof.

What ultimately paves the way for a budding relationship? A quick trip to McDonald's – the great unifier. It's more than alright.