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LB Wins 21 at NYF

At the prestigious New York Festivals International Advertising Awards (NYF) ceremony, Leo Burnett Worldwide was honored with 21 awards.

Last week, at the prestigious New York Festivals International Advertising Awards (NYF) ceremony, Leo Burnett Worldwide was honored with 21 awards, one Gold, 14 Silver and six Bronze awards. Collectively, eight offices within the Leo Burnett Worldwide network were recognized including Bogota, Chicago (Leo Burnett and Lápiz), Detroit, Milan, Mumbai, Sydney, Toronto and Zurich.

NYF awards recognize advertising from more than 70 countries in Art, Technique & Technology, Avant-garde, Collateral, Design, Digital & Interactive, Hispanic USA Advertising, Marketing Effectiveness, Integrated Media Campaigns, Outdoor, Public Relations, Public Service Announcements, Print, Radio, Student and TV / Cinema / Promo.

NYF has the largest international advertising awards jury in the world, with 380 judges representing more than 60 countries. Mark Tutssel, Chief Creative Officer, Leo Burnett Worldwide and Judy John, CEO and Chief Creative Officer, Leo Burnett Canada served among the world's most awarded and accomplished Chief Creative Officers on the 2012 Executive Jury.

Leo Burnett Worldwide 2012 NYF International Advertising Award wins include:

Gold

Marketing Effectiveness: Social Benefit – Troy Library Book Burning Party (Leo Burnett Detroit)

Silver

Art/Technique/Technology: Package Design – Leo Burnett Apple Box (Leo Burnett Sydney)
Art/Technique/Technology: Print – Bajaj Fans Reclaim Your Space (Leo Burnett Mumbai)
Avant-Garde – Troy Library Book Burning Party (Leo Burnett Detroit)
Promo & Activation – Micasa Names Promotion(Leo Burnett Zurich)
Commercials – Allstate Blind Spot (Leo Burnett Chicago)
Commercials – Allstate Mayhem Campaign(Leo Burnett Chicago)
Design – Leo Burnett Apple Box (Leo Burnett Sydney)
Design – WWF One Daily Drop (Leo Burnett Bogota)
Integrated – Coca-Cola “Arctic Home” (Leo Burnett Chicago)
Integrated – Diageo Bundaberg Rum Water Mark (Leo Burnett Sydney)
Integrated -Troy Library Book Burning Party (Leo Burnett Detroit)
Marketing Effectiveness: Social Benefit – Troy Library “Book Burning Party” (Leo Burnett Detroit)
Public Service Announcements: Commercials – WWF “Moths” (Leo Burnett Sydney)
Public Service Announcements: Print – Raising the Roof “Nothing but Potential” (Leo Burnett Toronto)

Bronze

Direct Response – Montblanc The Beauty of a Second (Leo Burnett Milan)
Design – Australian Census Spotlight (Leo Burnett Sydney)
Hispanic Advertising – P&G Clearblue Easy Digital Pregnancy Test Clear Words (Lápiz)
Marketing Effectiveness: Products & Services – Troy Public Library Book Burning Party (Leo Burnett Detroit)
Marketing Effectiveness: Use of Medium – Troy Public Library Book Burning Party (Leo Burnett Detroit)
Print – Swiss Life Life’s Turn in a Sentence (Leo Burnett Zurich)